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Press Release


Introducing Be Well


Be Well’s on-demand multimedia library of health content and programs have been purposefully prioritized based on careful analysis of member needs, including prioritization of social determinants of health. Videos, weekly podcasts, live fitness classes, and webinars will tackle loneliness, tobacco cessation, ADHD and Exercise Basics, with metabolism, low back pain and more coming soon.


Our Goal: Optimize Health Outcomes

Did you know that up to 80% of what makes individuals healthy is the behaviors they engage in as well as their environments, and only 20% is due to medical intervention?

Be Well goes beyond the traditional health and fitness app. As a digital health and wellness community, Be Well fosters trusted relationships with care providers and empowers members to take a proactive approach to their health.



Prescribable Content from Trusted Care Providers

Content and health programs featured on Be Well serve as an extension of the company’s Primary Health model of relationship-based, integrated healthcare delivery, and can be prescribed by the entire national network of Crossover providers as part of their regular visits.

Members can benefit from free fitness assessments and training, learning how to cook simple and healthy recipes, reading about chronic diseases and how to avoid or manage them, and learning about topical health issues. 

Are you a Crossover member? Click here to log in and learn more.