Employers and health plans nationwide are embracing Primary Health. What is Primary Health? It’s surrounding members with a trusted, interdisciplinary care team, providing choice of virtual or in-person access, and relying on measurement-based care. It’s empowering individuals to live their best health. Employers and health plans across the country are embracing Crossover’s unique and outcomes-validated approach to health and wellbeing. That’s why the company is now set to expand their Primary Health offering in target markets across the country, and build a national call center to support the growing care navigation, care delivery and member relationship needs.